Fifth Avenue Brands
Fifth Avenue Brands doubled their sales through the Marketing Accelerator Program.
The Problem:
Fifth Avenue Brands needed help identifying their buyer persona, and focusing their sales & marketing efforts around the persona. They also lacked reliable technology platforms to track their sales and marketing efforts and implement successful campaigns.
The Solution:
Fifth Avenue Brands joined the Marketing Accelerator Program in Fall 2015. Enfusen helped them set up their buyer persona, outline and launch their first marketing campaign, and implement a fully optimized marketing automation platform so that they were able to leverage email marketing, list segmentation, automated tasks and workflows, and efficient sales pipeline management
The Results:
Fifth Avenue Brands experienced tremendous success with the Marketing Accelerator Program, doubling their sales in 6 months. In addition, they experienced a 198% increase in marketing qualified leads, and now implement streamlined sales & marketing efforts leading to increased ROI and overall success.