ReachCast | ReachLocal’s ReachCast Service is Terrible

ReachCast | ReachLocal’s ReachCast Service is Terrible

I'll say this - I don't typically make posts about bad services such as ReachCast.

***Please Read the Entire Article***

I tend to only praise the good and then let the bad suffer their own fate. In this case the staff at ReachLocal has been so terrible that I can not help the word to protect my fellow business owners.  ReachCast is such a bad service I do not want any of my blog readers to get suckered into it.  In fact I have a special offer for you at the bottom of the page.

ReachCast is a Scam!

ReachCast ScamHere is the problem for $1299 a month ReachCast gives you access to a platform similar to free services such as ping.fm where you can distribute or syndicate content to multiple platforms.

They also say for this amount of money they will do 5-10 articles a month for you.  So basically you are paying them a 1000% mark-up over any other Legitimate SEO Service.  The worst part is I told my sales rep that before I gave it a try.

ReachCast Fails to Deliver

After four months and well over 20 emails to my sales rep I had finally had enough.  I wanted to talk to a ReachCast manager.  In those four months I had built 100 links, received 1 phone call, had one keyword ranking, and had maybe 40 Facebook & Twitter Followers (combined) for $4000!  So what a normal marketer can do in one day for about $100 took them four month and $4000 to do.  Then when I got them on the phone it was like talking to someone who had no clue what was going on.

I want to protect other business owners from this service.  They will tell you about all the great experiences people have had.  I simply don't believe it.  My CPA for this campaign based on $4000's in expenses and 1 phone call was $4000.  That is completely unfair and almost criminal.  To make matters worse instead of apologizing they made excuses.  Instead of trying to fix things they told me I had a contract and that I would have to complete it.  Instead of giving me reports like I asked my sales rep ignored me.

DO NOT USE THIS SERVICE!  If you have questions about this call 1-888-RCBRYAN and I'll discuss this more.

***UPDATE ON THIS SERVICE 4-26-2011***

So there are some people at ReachLocal that care about customer service.  There are some people that will go the extra mile to make sure a customer is content even if a service does not perform to your standards.  I was lucky enough to get one of those people to help me resolve my issues with ReachLocal and ReachCast.

Here is my final thought on ReachCast: It is a service designed like a phone book ad but as a modern version.  It is not a conversion based program.  It is suitable for a doctor's office, a lawyer's office and the like.  It is not for internet marketers.  The idea of 'web presence' is new and it may have its place for certain businesses.  Most SEO guru's will agree that if you dominate the first page with your site, social media sites, review sites, and feeder sites then you can dominate your niche.  If ReachCast could do this it would have value.  For them to do this they would need to do about 10x's the amount of work that they currently do with their service offering.

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So here is my special offer.  If you are one of the few that used this  service leave me a comment talking about your experience.  Also, list any of your social networking pages.  I'll do a little FREE SEO to show you how this is supposed to be done.  Stay away from ReachLocal's ReachCast Service as it is a waste of money!

7 Responses

  1. Gotoap

    Know your stuff!
    Really???

  2. David

    If its such a scam how come you are using their trademark to SEO your own site. Is this ethical? I know you wont post this but its a question you should ask yourself becuase I assure you everyone else is.

  3. Roger Bryan

    @David, I have 10,000 loyal followers on my blog. I do feel it is my responsibility to inform people about what works and what does not. I was a paying customer of ReachCast and I am simply writing a review of their service. There is no grounds for a conversation about Trademarks in this scenario as all online reviews use the companies product name to write the review.

  4. Roger Bryan

    @Gotoap, I’m only writing a review based on my experience.

  5. Yup

    ReachCast is just a fancier approach to what they were doing with ReachSearch. They’re losing so much money from ReachSearch that they had to come up with something new.

    ReachCast is designed to make the sale and lock the customer into a multi-month contract. It’s not designed to actually deliver a service.

    ReachLocal is a scam!

  6. Roger Bryan

    @Yup, That’s great info! I would agree that they ‘lock’ you into a contract with out any real intent of delivering services. I think their target market is the phone book advertisers who are used to spending $1000+ per month for ads with out ever actually tracking the results. ReachCast is not for real online business owners or professional marketers.

    I would love to talk to you more about this.

  7. Roger Bryan

    So after a lot of back and forth with ReachLocal we have reached an agreement where I will be refunded for part of my contract. We have somewhat agreed that the ReachCast Platform is geared more towards service oriented businesses and not those that market direct for online conversions.

    Based on this agreement I will gladly stop publishing negative comments about the platform and just leave it as a failed experiment based on my expectations.

    Best of luck to the ReachCast Staff as they work to make this system better.

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