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Month: May 2017

Why You’re Only Using 10% of Your CRM, and How to Fix it

May 4, 2017Roger BryanMarketing TrainingNo comments

One thing all organizations can get behind is not wasting money on resources that aren’t furthering their business. However, most organizations are wasting their CRM and are only using 10% of its valuable insights! I sat down with our Client Success Manager, Kayla Starta, to discuss how organizations can get the most bang for their buck and use their CRM to its fullest potential.

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Why You Need to do Video Marketing

May 4, 2017Roger BryanMarketing TrainingNo comments

If you had a choice (in this blog post, you actually do), would you prefer to watch a video or read text? Most people would definitely say video, and marketers are flocking to video marketing to reach their target buyers. Leyna Chovan, our Content Manager at Enfusen, joins me in discussing the power of video marketing in today’s digital world. Watch this video to find out why you should be doing video marketing, and how we can get you started.

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3 Lessons on High Converting Sales and Marketing Automation Campaigns

May 4, 2017Roger BryanMarketing TrainingNo comments

In order to truly understand the benefits of targeted sales and marketing automation campaigns, it helps to see what a solid marketing campaign can do for your business. So let’s start with the end result of proper targeting.

The image below is from Enfusen’s HubSpot account.

Our average campaign is now reaching a 40%+ conversion rate!

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Niche market video screencap

Find Your Niche Market

May 4, 2017Roger BryanHow to Scale an Agency, Marketing Goals and ObjectivesNo commentsmarketing campaign objectives, marketing goals and objectives, marketing objectives, marketing plan objectives, niche market, SMART marketing goals, smart marketing objectives

This video explains how to find your niche market. This is important in helping your business grow to its highest level of success by being specific, and focusing in on that space.

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Tell The Story of Your Authentic Self

May 4, 2017Roger BryanHow to Scale an AgencyNo comments

In this video we will talk about being able to tell the story of your authentic self.  Ever hear the quote “Only those who dare to fail greatly can ever achieve greatly.” from Robert F. Kennedy. This is an area  where I’ve failed , but in realizing the importance of a “Story” I’ve been able to turn that failure around.

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Welcome to the blog of Roger Bryan.  Keep up to date with the latest trends in Data Driven Marketing, Machine Learning, Artificial Intelligence and the occasional book review!

Marketing with Roger
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  • RCBryan Consulting Logo - Roger Bryan Logo
  • Welcome to the blog of Roger Bryan.  Keep up to date with the latest trends in Data Driven Marketing, Machine Learning, Artificial Intelligence and the occasional book review!

    SEO Consultant Roger Bryan

    775 Elm Ridge Ave
    Canal Fulton, OH 44614

      1 888-722-7926

     (1-888-RCBRYAN)

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