SEO Consultant Roger Bryan
0
Product was successfully added to your cart

Cart

Menu
  • ABOUT
  • SUCCESS STORIES
  • PRESS
  • BLOG
  • CONNECT

Why Thank You Pages Facilitate Success of Your Lead Magnet Examples

May 22, 2015Roger BryanInbound MarketingNo comments
Roger Bryan
Roger is the Founder at Enfusen. He was #40 on Entrepreneur Magazines Most Influential Digital Marketers in 2016. His past companies have made INC Magazines Fastest Growing Companies in 2011, 2012, & 2013.

TY_Page_ExampleLead Magnet Examples: Why Thank You Pages are Critical

“Thank You” in the context of today’s capital driven world may seem like a formality. However, in the world of Inbound Marketing, “Thank You” is one of the most powerful elements of capturing online leads. Let’s consider the three most important statistics when it comes to measuring Inbound Success.

The Inbound Big Three:

1. Visitor Volume
2. Visitor-to-Contact Conversion
3. Contact-to-Customer Conversion

 

Visitor’s Path to the “Thank You” Page

Thank You pages are one of Inbound’s “Big Three” for a very important reason. Reflect on the path that the average stranger will follow through your Inbound funnel.

  • Your visitors make it to your site because of your SEO.
  • They scan your web pages because of the relevant content
  • They click on your offers because of their perception of its value and your demonstrated thought leadership (find out more about creating lead magnets)
  • The visitor now finds themselves on your well constructed landing page, and they submit personal information to your form in exchange for your content offer

In the past, marketers and web managers may have followed this step with an email or an in-line “Thank You” message, but a seasoned Inbound Marketer knows to direct this new contact to a “Thank You” page.

 

Why a “Thank You” Page?

Why a “Thank You” page when there are so many other options available for you to reach out to your new contact? “Thank You” pages:

  • Allow for you to deliver the offer to your new contact
  • Enable you to build trust by keeping up your end of the deal (their information for your valuable content)
  • Facilitate the next step: you can put a new form on the “Thank You” page so that your new contact can move through the funnel at an accelerated pace, if desired
  • Provide the means for social sharing (this provides more inbound links to improve your SEO, and more opportunities for finding online leads)

 

The visitor’s path to your “Thank You” page takes time, and involves hours of thought and testing. In addition, a “Thank You” page is only one step in your Inbound Marketing funnel. If you need more guidance on how to generate a lead magnet to attract more contacts and convert more customers, come learn with us at Enfusen.

 



New Call-to-action

 

Previous post What Are Sales And Marketing Automation Benefits? Next post Digital Marketing Services

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Recent Posts

  • Converting Traffic to Customers: How to Be Effective
  • Everything You Need To Know When Hiring A Marketing Agency
  • The Local Citation Strategy You Need To Rank Your Website
  • How Do You Know You’ve Chosen the Right Keywords for Your Campaign?
  • The Ultimate Guide to Using Search Signals to Rank Your Website

Categories

  • Analytics
  • Being an Entrepreneur
  • Best Business Practices
  • Blog
  • Book Club
  • Book Reviews
  • Bookstore
  • Business Consultant
  • Coaching
  • Companies
  • Economics
  • Email Marketing
  • How to Scale an Agency
  • Inbound Marketing
  • Lead Scoring
  • Lead Stages
  • Management
  • Marketing Automation
  • Marketing Goals and Objectives
  • Marketing Training
  • Microsoft Marketing
  • Predictive Analytics
  • Sales Automation
  • SEO
  • SEO Strategies
  • Telesales
  • The 4 P's
  • The Project: Drop Shipping
  • Uncategorized
  • Videos

Archives

  • March 2020
  • January 2020
  • November 2019
  • October 2019
  • August 2019
  • July 2019
  • November 2018
  • April 2018
  • October 2017
  • August 2017
  • July 2017
  • May 2017
  • October 2016
  • August 2016
  • July 2016
  • June 2016
  • May 2016
  • January 2016
  • December 2015
  • November 2015
  • October 2015
  • September 2015
  • August 2015
  • July 2015
  • June 2015
  • May 2015
  • April 2015
  • March 2015
  • February 2015
  • January 2015
  • December 2014
  • April 2014
  • March 2014
  • February 2014
  • January 2014
  • December 2013
  • November 2013
  • October 2013
  • August 2013
  • June 2011
  • May 2011
  • April 2011
  • February 2011
  • January 2011
  • December 2010
  • November 2010
  • October 2010
  • September 2010
  • August 2010
  • July 2010
  • June 2010
  • May 2010
  • April 2010
  • March 2010
  • February 2010
  • January 2010
  • July 2009
  • November 2008
  • September 2008
  • August 2008
  • May 2008
  • April 2008

Welcome to the blog of Roger Bryan.  Keep up to date with the latest trends in Data Driven Marketing, Machine Learning, Artificial Intelligence and the occasional book review!

Marketing with Roger
526 S Main St, Suite 801F
Akron, OH 44311

  1 888-722-7926

 (1-888-RCBRYAN)

  • RCBryan Consulting Logo - Roger Bryan Logo
  • Welcome to the blog of Roger Bryan.  Keep up to date with the latest trends in Data Driven Marketing, Machine Learning, Artificial Intelligence and the occasional book review!

    SEO Consultant Roger Bryan

    775 Elm Ridge Ave
    Canal Fulton, OH 44614

      1 888-722-7926

     (1-888-RCBRYAN)

  • Site Navigation

    • ABOUT
    • SUCCESS STORIES
    • PRESS
    • BLOG
    • CONNECT
    • SITEMAP
    • PRIVACY POLICY
  • List of Books

    • The One Thing by Gary Keller and Jay Papasan
    • Start Writing Your Book Today by Morgan Gist MacDonald
    • Evolved Enterprise by Yanik Silver
    • The Great Work of Your Life
    • Daring Greatly by Brené Brown
    • The New Solution Selling
    • Napoleon Hill’s Think and Grow Rich
  • Follow me on Twitter

    Tweets by @RogerCBryan
  • ©2023 Rcbryan. All Right Reserved.